2018 Audi A8: A Toyota-Inspired Battle Plan?

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One of the cars that missed out on getting unveiled at the 2017 New York Auto Show is the next-gen Audi A8 but that didn’t stop us from learning more about the vehicle. A new teaser video was launched by Audi last weekend and this was immediately followed by the release of new spy shots on the car.

From these alone, we can see that the A8 will be in-line with Audi’s new design language where there will be more lines running across the body of the vehicle.

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The idea is great but we don’t think the new design language works well with larger vehicles. The lines curve downward and inward at the front of the car, like a clam shell. We feel that the new design contradicts to the timeless appearance of the current-generation A8.

Perhaps, this may have to do with the new things that are being planned for the A8. In the latest tease from Audi, it is said that the A8 will be the new benchmark in lightweight luxury saloons and it will also host plenty of new driving technologies.

We don’t know about you but something about the tease suggests that the A8 is going to adopt Toyota’s battle plan. Toyota was so obsessed with fuel economy that they openly sacrificed the design of the Prius just so that they can make new achievements. The only plus side to this is that the upcoming A8 will at least look acceptable instead of ugly.