2019 Ford Bronco Can It Dethrone Jeep Wrangler?

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When it comes to body-on-frame, off-road focussed SUVs, the Jeep Wrangler is the number one choice around and it is easy to understand why.

The Wrangler has time and time again proved to the world that it is amongst the best off-roaders in the industry and the vehicle is also affordable when compared to the likes of the Mercedes G-Class or the vehicles from Land Rover.

As such, it came to no surprise that Jeep is about to launch the next-gen Wrangler and they are hoping for another free pass in sales due to the absence of real competition.

Well, someone should wake Jeep up because the next-gen Wrangler will finally get a worthy competitor – the Ford Bronco. Ford has confirmed on the Bronco’s return in the market and the once popular 4×4 will be revived once Ford is done launching the next-gen Ranger.

Back in the 90s, the Wrangler experienced a tough sales campaign and this is due to the Ford Bronco competing with it. However, for some unknown reasons, the Bronco got ditched by Ford and this allows the Wrangler to sit at the throne of the 4×4 market without any disturbance.

Should Ford be able to bring out a great new Bronco in the near future, the vehicle is likely to replicate the 90s by challenging the Wrangler on all fronts. Will Ford be able to pull it off?