Here’s How Ford Bronco Can Shoot Down Jeep Wrangler

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The next-gen Jeep Wrangler is due to arrive near the end of this year but it does not have the potential to create a huge impact like how it was with its predecessors. This cannot be helped as the market are more interested in seeing what the next-gen Ford Bronco will have to offer.

After more than 2 decades of being an absentee, Ford has confirmed that the Bronco will be making a return in the market and the next-gen model should arrive before 2019. The missing Bronco has granted the Jeep Wrangler a free pass in sales and now that it is making a return, it is no longer a one-sided affair in the 4×4 SUV segment.

There is already a strong anticipation for the future Bronco and speculations are suggesting that the vehicle can finally give the Wrangler a wake-up call. The next-gen Bronco is said to come out with an aluminum structure and a heavy duty V6 engine to handle the extreme off-road terrain.

The fact that Ford has already experienced a lot of success with the aluminum F-150 hints on a similar outcome for the Bronco. Meanwhile, Jeep is just starting out their lightweight program with the application of aluminum on the next-gen Wrangler hence the outcome might not be perfect.